Features:

- This purple toothpaste removes 95% of daily surface stains for a brighter smile
- Removes 5X more surface stains with micro-polishing action
- Made with a fluoride based formula
- Whitening toothpaste is enamel-safe for daily use

Colgate Optic White Purple Toothpaste for Teeth Whitening Colgate Optic White Purple Toothpaste for Teeth Whitening is a purple fluoride toothpaste that removes 95% of daily surface stains for a brighter smile*.

Get ready to reveal a smile that s ready to shine using Colgate Optic White Purple Toothpaste for Teeth Whitening. Patented Teeth Whitening Formula with Minty Freshness.

Colgate Optic White Purple Toothpaste uses a patented whitening formula to remove 95% of daily stains* in order to reveal a brighter smile. With special micro-polishing action at work, this anticavity toothpaste removes 5x more surface stains.**

Plus, this unique purple fluoride toothpaste comes in our popular Mint Paste flavor, enabling you to enjoy minty freshness each and every time you brush your teeth.

Enamel Safe Whitening That Works Colgate Optic White Purple Toothpaste for Teeth Whitening is a sugar free, vegan and gluten free non-hydrogen peroxide toothpaste that is also enamel safe for daily use. The fluoride-based whitening formula in Colgate Optic White Purple is safe for everyday use so you can achieve a brighter smile every day.

For whitening that works, choose the Colgate Optic White Purple Toothpaste for Teeth Whitening.

Adults and children 2 years of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician. Children 2 to 6 years: Use only a pea sized amount and supervise child s brushing and rinsing (to minimize swallowing). Children under 2 years: ask a dentist or physician.